AHP Career Track: Ad Sales Account Executive
Position Category: Sales
Position Type: Full Time Regular
Experience Required: 1-3 Years
Location: Middleburg, VA
Education: Bachelor’s Degree or Equivalent
JOB DESCRIPTION
The Chronicle of the Horse is seeking an inside advertising sales representative to sell digital and print advertising to equestrian advertisers.
In addition to our historic, award-winning weekly printed magazine, we have implemented a new and exciting groundbreaking website with many new advertising product and revenue opportunities. You will be using your sales and advertising background to assist our customers place orders for online and print advertisements and sell integrated packages to help them grow their businesses.
The Account Executive will be responsible for identifying, developing and nurturing opportunities with new clients while working closely with our experienced sales team & current client list to:
• Prospect targeted accounts, drive leads, and work collaboratively with sales team to develop & close business using multi-media best practices, industry standards and an integrated sales program.
• Track and manage leads/prospects and sales activity in Salesforce.com.
Skills
- Must be comfortable cold calling with the ability to work independently as well as with a team in a fast paced environment.
- A strong knowledge of the equine industry desirable.
- Experience selling digital, print, and integrated media packages.
- Experience reading digital analytics reports.
- Familiarity with online ad serving platforms, Google Ad Manager or others.
- Strong interpersonal skills and poise, especially on the telephone.
- Familiarity with Internet Ad Bureau standards and ad unit guidelines.
- Excellent written and oral communication skills.
- Sound judgment and strong initiative.
- Demonstrated ability to think innovatively.
- 1-3 years of inside sales experience selling print and online products or services.
Must be highly motivated, self-sufficient, perceptive, ambitious, flexible, high energy, and able to build strong relationships. We offer a competitive salary and benefits. Salary commensurate with experience and industry knowledge. Please send your resume to slee@chronofhorse.com. No phone calls, please.
Company Description
Established in 1937, The Chronicle of the Horse has provided weekly news coverage of national and international equestrian competitions for more than 70 years. The Chronicle prides itself on providing the equestrian community with in-depth reporting of equestrian competitions with thorough analysis as well as thought-provoking commentary and compelling features, both in print and online. In November 2009, the Chronicle launched a new website, www.chronofhorse.com, incorporating fresh content, industry and competitor bloggers with enriched photo galleries to complement the rich content available in the magazine.