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10 Strategies to Increase Readership

by Danita Allen, University of Missouri School of Journalism, allend@missouri.edu, 573-882-4710

1. Covers that Create a Great First Impression

LOGO

COVER BLURBS

2. Terrific Tables of Contents

3. Editor's letters readers will love.

4. Fabulous Front-of-Books

5. What's the buzz?

6. Stimulate visually.

7. Involve your readers.

8. At your service please.

9. Edit to be friendly to readers.

10. Have some fun!

Download: 10 Strategies To Increase Readerships (Word Doc, 32KB)