Advertising Readership Trends
Here are five useful datasheets on advertising in PDF File Format:
Increased Ad Size Does Contribute to Getting an Ad Read (PDF, 398KB)
Are 4-Color Ads more Attention-Getting than Black and White Ads? (PDF, 398KB)
Stick with Successful Ads and They'll Continue to be Seen and Read (PDF, 465KB)
Repeat Ads Can Sustain Reader Interest (PDF, 407KB)
Increased Readership of Your Message - Run Two Ads in the Same Issue (PDF, 491KB)
Advertising Research Contact:
Jack Semler jsemler@readexresearch.com READEX, Inc. 2251 Tower Drive West Stillwater, MN 55082