Ariat Signs Retired Bareback Rider Bobby Mote

Ariat, the leader in innovative Western, Work, English footwear and apparel, announces its sponsorship of former professional bareback rider Bobby Mote.

An Oregon native, Mote had always dreamed of being a cowboy. He rode his first bareback horse at 15 and was hooked. His professional accomplishments include fifteen consecutive NFR qualifications, four World Champion titles, two National Championships and three Reserve World Champion titles.  Mote retired in 2017 as the all-time earnings leader in bareback riding – a record that remains today.

“I am proud to partner with a company that stands for the same quality and integrity as I’ve tried to live in my own life,” said Bobby Mote. “I’m excited to work with Ariat as they make the very best apparel and footwear.”

“We are thrilled to have Bobby join the Ariat team,” said Susan Alcala, vice president, partnership marketing at Ariat. “His character, commitment to the sport of rodeo and current pursuits complement our brand values perfectly.”

About Ariat
Ariat is the leading manufacturer of innovative performance equestrian footwear and apparel. Featuring a patented technology designed to deliver stability, durability and comfort, Ariat pioneered the application of advanced athletic shoe technology into English riding boots and authentic Western boots. Ariat products are sold in a network of retail outlets throughout the world.

For more information about Ariat products or for the Ariat retailer nearest you, contact Ariat at 800.899.8141 or visit www.ariat.comhttps://www.facebook.com/AriatInternationalhttps://www.instagram.com/AriatInternational and https://twitter.com/Ariat

Ariat Contact: Erica Hess
Erica.Hess@Ariat.com
510.477.6980

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