ColiCare™ Provides Peace of Mind When It Matters Most

SmartPak’s colic surgery reimbursement program offers one horse owner the opportunity to save her best friend.

 Colic is something no horse owner ever wants to face, and nobody ever wants to see their horse go through the process of colic surgery. As horse owners, we do everything we can to support the health of our best friends, knowing the outcome comes with a possible financial impact. It was for this exact reason SmartPak introduced its ColiCare™ program, and why SmartPak is pleased to share the success story of how this program helped one customer named Sandra and her best friend Bob.

Bob is a 24-year old Belgian Draft/Quarter Horse Cross. Sandra met Bob when he was three, and the two have been a pair ever since for 21 years. After moving from Canada to the United States, Sandra was introduced to SmartPaks to help with feeding Bob’s supplements. Since Bob was getting older, Sandra wanted to help support his digestive health, so she started him on SmartDigest® Ultra. Since she was already feeding the supplement in SmartPaks, and was doing all the routine wellness requirements, she signed him up for ColiCare.

It was one night that Sandra received a call from a fellow rider that Bob wasn’t acting normal. The situation quickly became dire, and Sandra knew she needed to get him to the veterinary clinic where he could be assessed and monitored. Upon examination, it was determined that Bob had a displacement of his colon, gas, and on top of that an impaction. Sandra knew that while they had some time, a decision to help Bob would need to be made, and because she had ColiCare, she could confidently make the choice.

After consulting with the veterinarian, Bob went in for surgery, which ultimately saved his life. Bob was able to return home with Sandra where he continued his recovery. “ColiCare took what was a nightmare situation and turned it into something wonderful,” said Sandra of Milwaukee, Wisconsin. “It has given me a future with my best friend. Without it I believe his story would have been very different.”

To read Sandra and Bob’s full story, visit Bob is one of many horses who have received the care they needed, thanks to ColiCare.

ColiCare was introduced in 2012 and has been offering peace of mind to thousands of horse owners ever since. This free program provides up to $10,000 in colic surgery reimbursement, giving the financial backing for customers who are faced with the difficult decision to bring their horse to surgery. ColiCare is also fully supported by a team of riders who can help answer questions at any time. To learn more about the ColiCare program, visit

About SmartPak
From the feed room to the tack room, SmartPak offers innovative solutions to help riders take great care of their horses. SmartPak was founded in 1999 with the introduction of the patented SmartPak supplement feeding system. The revolutionary, daily dose SmartPaks are custom-made for your horse, individually labeled and sealed for freshness. With the success of this simple and convenient feeding system, SmartPak has continued to expand its offering of quality products, including its own line of more than 90 supplement formulas under the SmartSupplements, Leg Up and Smart & Simple brands. The company also offers a wide variety of tack, equipment, and supplies. SmartPak has grown rapidly each year and is one of the largest retailers of equestrian products in the United States. SmartPak’s success has been powered by a passion for delivering an unbeatable customer experience, and the company has been recognized with a Bizrate Circle of Excellence award eight years in a row, as well as receiving an “Elite” rating from STELLAService.

Contact: Kelcie Griffith, 774-773-1112 or


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