Espoir Equestrian Launches Spring 2021 Line in North America

Espoir Equestrian is pleased to announce the launch of their Spring 2021 line of UV Protective  show and activewear shirts, show coats and breeches in North America. This equestrian lifestyle and competition clothing brand is distributed exclusively by Somerset Equestrian Trading and dealers they select as partners.

Espoir Equestrian is a proudly South African brand created and managed by founder Carolyn van Schalkwyk.  Carolyn is a talented artist, and designer who also competes successfully in  show jumping.  Her love of horses and the sport is evident in the hand illustrated designs that are featured on the UV Protective Shirts and accessories.  Her knowledge of what a rider requires to be comfortable and look great in the saddle has helped her create the very comfortable and attractive show coats in Lightweight and Mesh styles as well as the “Inspire” breeches constructed of Bamboo fabric with a fabulous fit and feel.

Carolyn creates new collections quarterly featuring new color ways and designs as well as additional items. The Spring 2021 Collection, named “Esprit” features beautiful pastel colors with fanciful equestrian-themed illustrations as well as more subtle patterns on white and dark navy backgrounds. Dresses in a summery sleeveless style have been added as well as socks and other accessories.  New colors in the “Inspire” breeches include a beautiful “Smokey Blue” and “Burgundy.”  The Mesh showboats also include Plum in addition to Black and Navy while the Lightweight Show Coats include a beautiful silver grey along with classic Black and Medium Navy colors.

All of the Espoir clothing items feature subtle branding touches featuring the iconic Espoir logo and colors. Even the zipper pull on the shirts is a beautiful gold color with the Espoir name..

Carolyn is excited to see the almost instant success of her brand in this new part of the world and looks forward to visiting later in 2021 to see her products in shops and at shows. Espoir Equestrian is an intensely personal venture for her and she has grown her brand exponentially the past seven years in South Africa and Europe.

Susan Benson, founder of Somerset Equestrian Trading, was delighted  to meet Carolyn at SPOGA a few years ago while she was launching Boy O Boy Bridleworks brand in Europe. Susan’s 35 years of experience helping brands grow and prosper in the crowded and competitive equestrian marketplace, seemed to all lead to this great opportunity. Each of the brands she has worked with have taught her about the market and what retailers and customers expect from a premium brand.  “I am hopeful the relationship with …Espoir (in French means Hope) will lead to a great presence for the brand in North America.  We can all use a little hope right now and this is a great place to start!” was Susan’s sentiment at the launch.

Espoir and Somerset Equestrian Trading are excited for riders in the US and Canada to “Get the Espoir Look” in 2021. Espoir can already be found at all the major winter show circuits at select retailers and trunk shows and will soon be in many brick and mortar shops for the Spring 2021 season.

Visit the Espoir section of the website at Https;//www.somersetequestriantrading.com to see the entire line and purchase. North American dealers should contact Susan Benson @ ssportart1@mac.com or 352-529-7409 to apply as a vendor.

High Quality images are available.

About Espoir Equestrian and the Founder
Carolyn speaks about her company:

I was born with an absolute obsession with horses. A love so deep I could hardly understand it myself. Growing up I spent every second I could with my ponies and later horses. I grew up with them and they become as much a part of me and my story as they could, they have become family. My horses have always stayed a passion more than my career though. Today I enjoy competing my 3 self produced horses at open level in South Africa. After school I studied Architecture for a year. I very quickly realized that all the perpendicular lines and 90 degree angles were soon going to kill every bit of creativity that formed so much of my being. 3 years later I graduated from The Open Window School of Design with my BA Degree in Communication Design. The bizarre combination of passion for business, horses and design quickly came together and Espoir Equestrian was born; an equestrian brand woven with hope, passion and commitment. I consider myself very lucky to be able to live out my passion every day through Espoir. From illustrating custom fabrics, to finding complex design solutions, to manufacturing, marketing, testing to enjoying new products and the successes they have become to the company. How can I be anything less than obsessed! I love my country, the people, their determination, spirit and absolute love for life. I produce as many of my items locally as possible to support local economic growth. The quality of all the products in Espoir is absolutely outstanding. I make sure that we find the perfect balance between creativity, functionality, quality and price. “Design to me is like a creative impulse. It is a feeling of love and enthusiasm for something, and in a direct, simple, passionate and true way, you try to show this beauty in things to others, by designing it.” May this be a true testimony in all I do for my company. • Carolyn van Schalkwyk | Managing Director https://www.espoirequestrian.com

About  Somerset Equestrian Trading

Susan Benson has run her equestrian marketing agency since 1987 and has worked with brands including, Beval LTD, MSD Agvet Eqvalan, Mahindra USA, Kastel Denmark, Patagonia, and Capital Challenge horse Show, to name just a few.  Her expertise is in creating excitement about new products and brands both inside and outside the equestrian world. She utilizes an integrated approach to “Build brands in the HorseWorld.” In recent years SET has expanded to include distribution of select brands in the US marketplace.

Espoir/Somerset Equestrian Trading
Contact: Susan Benson
Morriston, FL 32668
ssportart1@mac.com
352-529-7409

 

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