2021 AHP Equine Industry Survey Sponsored by Zoetis™

Fifth Equine Industry Survey Closed April 9, 2021

A summary of the results will be available on the AHP website this Fall. Thank you to all the horse owners who participated in this survey. Your feedback is valuable and appreciated.

American Horse Publications has partnered with Zoetis to conduct the AHP Equine Industry Survey since 2009. The survey, which is conducted every three years, will gauge participation trends and management practices in the U.S. equine industry, identify critical issues facing the equine industry as perceived by those who own or manage horses, and better understand issues pertaining to horse health.

The online survey is made possible by a sponsorship from Zoetis, the leading animal health company dedicated to improving equine wellness, every day. Zoetis has sponsored the survey since its inception in 2009.

“Zoetis is proud to continue our sponsorship of the AHP Equine Industry Survey,” said Jeannie Jeffery, vice president of the Zoetis U.S. equine business. “We hope that the survey will continue to help identify successes and opportunities for improvement in the equine industry that horse owners, veterinarians and professionals can unite to resolve.”

“AHP is grateful for its partnership with Zoetis to provide ongoing and vital data on the trends in horse care, management, and welfare of horses in the U.S.,” said Christine W. Brune, AHP executive director. “We appreciate the collaborated effort of AHP members and the industry in promoting this survey and will strive to maintain or exceed previous responses in 2021.”

The 2021 AHP Equine Industry Survey is being conducted by American Horse Publications (AHP). Dr. C. Jill Stowe is providing consulting services for data collection and analysis to the AHP. Dr. Stowe is currently an associate professor of Agricultural Economics at the University of Kentucky.

Direct questions to Christine Brune, AHP Executive Director at ahorsepubs@aol.com.

American Horse Publications is dedicated to excellence in equine media through education and communication. AHP strives to be the primary source of education, resources and networking for the equine media community. We believe a proactive approach in an ever-evolving communications-driven world allows us the flexibility and opportunity to promote, support and reward excellence in equine media. For more information, please contact Chris Brune, American Horse Publications at ahorsepubs@aol.com or 386-760-7743 or visit the AHP website at www.americanhorsepubs.org.

Zoetis is the leading animal health company, dedicated to supporting its customers and their businesses. Building on more than 65 years of experience in animal health, Zoetis discovers, develops, manufactures, and commercializes medicines, vaccines and diagnostic products, which are complemented by biodevices, genetic tests and precision livestock farming. Zoetis serves veterinarians, livestock producers and people who raise and care for farm and companion animals with sales of its products in more than 100 countries. In 2019, the company generated annual revenue of $6.3 billion with approximately 10,600 employees. For more information, visit www.zoetisus.com.