Panel Discussions

September 17, 2021, 11:00 am to 12:00 pm

45 Ideas: Networking and Personal Branding

Moderator: Pat Trowbridge, English Group Publisher, Equine Network LLC


  • Whitney Allen, Managing Director of Sponsorship and Advertising, United States Hunter Jumper Association
  • Kathy Dando, Kathryn Dando, LLC
  • Emily Dulin, Executive Director, Brooke USA Foundation
  • Catie Staszak, Catie Staszak Media

September 17, 2021. 1:30 to 2:30 p.m.

Case Studies in Finding New Revenue

These panelists have found ways to connect with new audiences, driving revenue for their organizations. Follow their lead to more dollars.

Moderator: Pat Trowbridge, English Group Publisher, Equine Network LLC


  • John Lunn, Vice President, Morris Enthusiast Group
  • Steven Hayes, Chief Marketing Officer, American Paint Horse Association
  • Stephanie Macejko, Vice President, Breyer Marketing and Product Development

September 18, 2021, 9:30 to 10:30 am

We Cover It All

From nose to tail, these equine book insiders lead the way to getting your thoughts between covers.

Moderator: Rebecca Didier, Trafalgar Square Books


  • Rebecca Didier, Managing Editor and Graphic Designer, Trafalgar Square Books
  • Lisa Wysocky, author of Cat Enright cozy mystery series, book editor
  • Merri Melde, author, The Equestrian Vagabond
  • Melissa Priblo Chapman, author of Distant Skies

September 18, 2021, 11:00 am to 12:00 pm

The Quiet Explosion

Equine podcasts have quadrupled in number in the last two years. Learn more about how these four podcasters have been able to find their own niches in the industry, expand their brands and create compelling content for their listeners.

Moderator: Larri Jo Starkey


Julie Bryant, Crimes Against Nature Podcast
Annie Kennedy, Ask Annie Podcast
Jeye Johnson, Equibrand
Denise Alvarez, Stormlily Marketing

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