2025 Honor and Service Award Nominations Open!

By , August 15, 2025

August 15 – Nominations are now being accepted for the Washington International Horse Show (WIHS) Honor and Service Award presented by the EQUUS Foundation. The award is presented annually to a horse, individual, or organization that best demonstrates the values of honor and service as embodied by Klinger, the first recipient of the award and …

US Equestrian Announces New Prizes for Interscholastic Athlete Program Participants

By , August 14, 2025

Lexington, Ky. – US Equestrian is pleased to announce a new prize structure for participants in the US Equestrian Interscholastic Athlete Program. This program, which was originally created as the US Equestrian varsity lettering program, is open to students in grades 5-12 who participate in any equestrian discipline. Participants must be US Equestrian competing members …

Cowgirl Biz Launches Boutique Brand & SEO Agency to Help Western Lifestyle Businesses Capture the “Digital Gold Rush”

By , August 14, 2025

Cowgirl Biz Launches Boutique Brand & SEO Agency to Help Western Lifestyle Businesses Capture the “Digital Gold Rush” Sheridan, WY – August 14, 2025 – From the start, Cowgirl Biz has been dedicated to helping Western lifestyle brands and businesses get discovered—first with a searchable industry directory launched in October 2024, then with creative promotional …

Horizon Structures Presents Series: Horse Barn Height Questions Answered By Nikki Alvin-Smith

By , August 14, 2025

By Nikki Alvin-Smith If you are considering a new horse barn building project then it’s highly likely you’ve considered how high you want your new horse housing structure to be in comparison to nearby existing buildings such as your house. And if you’ve overlooked that view and perspective in the landscape then perhaps you should …

The National Reining Horse Association announces the newest members of the NRHA Hall of Fame and Dale Wilkinson Lifetime Achievement Award Honorees

By , August 13, 2025

The National Reining Horse Association announces the newest members of the NRHA Hall of Fame and Dale Wilkinson Lifetime Achievement Award honorees. The NRHA Hall of Fame—reining’s highest honor—recognizes individuals and horses whose extraordinary contributions have shaped the sport. This year’s inductees include: Cheryl Cody — With over four decades of dedicated service, Cheryl Cody …

Why Modern Print Still Belongs in Your Marketing Strategy

By , August 13, 2025

Modern print is far from static. With variable data, short-run customization, and eco-friendly options, it integrates seamlessly into a multi-channel strategy. While digital storytelling is essential, tangible marketing, like event programs, high-end catalogs, and personalized direct mail, creates a physical touchpoint that digital alone can’t replicate. Variable data printing makes it possible to tailor content, …

IEA Announces Winners of the $1,000 YETI Green Leaders Scholarships Presented by Green Is The New Blue

By , August 12, 2025

Tuesday, August 12, 2025 (Columbus, OH) – The Interscholastic Equestrian Association (IEA) is proud to announce the Top Five Winners of the 2025 YETI Green Leaders Scholarship presented by Green Is The New Blue. Environmental non-profit, Green Is the New Blue (GNB) partnered with YETI, a global distributor of outdoor products designed to provide a …

Ready to Take Blogs or Other Written Content Off Your Marketing Team’s Plate?

By , August 12, 2025

Hi AHP friends, If your marketing team’s to-do list is overflowing (and let’s be honest—whose isn’t), one thing they can consider outsourcing is written content. I’ve found that many equine marketing teams reclaim valuable time when they outsource long-form writing projects—especially blogs—to a freelance writer. This approach lets them maintain a steady stream of polished, …

HIH Seeks Partner for 2026 Equine Youth Campaign

By , August 12, 2025

Horse Industry Hype (HIH), a growing equine media company, seeks a primary partner for their 2026 equine youth campaign. Where are the youth? This has been the topic of conversation between horsemen and horsewomen from every niche of our industry. Horse Industry Hype proudly covers all aspects of the equine industry; but we believe that …

The United States Pony Clubs, Inc. Awards 2025 Scholarships to Members

By , August 12, 2025

August 11, 2025 (Lexington, KY) — In its commitment to education, The United States Pony Clubs, Inc. (USPC or Pony Club) offers a variety of college scholarships. In 2025, USPC awarded a total of $7,500 in college scholarships to seven Pony Club members. These exceptional recipients all demonstrated excellence in both academics and through their …

American Horse Council Fall 2025 Internship Opportunities

By , August 11, 2025

The American Horse Council (AHC) is a Washington-based advocacy organization that represents the equine industry before Congress and the federal regulatory agencies. AHC member organizations include breed registries, national and state equine associations, state horse councils, recreational associations, and organizations representing racetracks, equestrians, horse shows, veterinarians, farriers, rodeos, and other equine-related stakeholders. The AHC is …

Nikki’s Notes: Is Your AI Dishing Up A Bland Salad With No Dressing?

By , August 11, 2025

August 11, 2025, Stamford, NY – Now you’ve locked in and loaded the latest version of Gemini, ChatGPT, Claude (or one of the rest) and spent the big bucks to promote your business, how’s it going? I ask because from what I hear, for many business owners it’s not going ‘swimmingly’ at all.  I pondered …

August is Make a Will Month: Planning Ahead for Your Horse’s Future

By , August 11, 2025

If you’re a horse owner, August is a timely reminder to think about your legacy—and the future of your equine companions. Horses are more than pets; they’re partners, athletes, and family. And just like any dependent, they deserve a plan for their care if something happens to you. Who Will Look After Your Horse? It’s …

Wrangler Women of Influence Nominations Open

By , August 11, 2025

Nominations for the Wrangler Women of Influence Award open July 21. Nominations for the Wrangler Women of Influence Class of 2025 close August 22, 2025. The Wrangler Women of Influence Award, presented by The American Quarter Horse Journal, recognizes six women within AQHA and the American Quarter Horse industry whose positivity, perseverance and integrity have …

Draw It Out® 16oz High Potency Gel Named “Product of the Year” for 11th Consecutive Year — Chosen by Real Riders, Not Industry Politics

By , August 11, 2025

August 9, 2025 — Draw It Out®, the leader in naturally derived, show-safe equine care solutions, today announced that its flagship 16oz High Potency Gel has been named Product of the Year for the 11th year in a row. This recognition doesn’t come from a closed-door panel or advertiser-driven awards — it comes from real …